Matt Mullenweg co-founder of WordPress and CEO at Automattic, gave his annual State of the Word presentation at the end of WordCamp US. Here's our take.As is his custom, Matt Mullenweg co-founder of WordPress and CEO at Automattic, gave his annual State of the Word presentation at the end of WordCamp US. This gives us a review of where WordPress has been in 2016 and where it’s headed going forward, as a software, community, and a Foundation.

“Meetups are a leading indicator of WordCamps”

You cannot hold a WordCamp on $20 a day alone. The cost isn’t $40; it’s closer to $516 which is made possible by the sponsors and volunteers. There were 115 WordCamps in 2016 with 41 unique countries and 36,000 people attended with 750 unique organizers and 1,036 sponsors and over 2,000 speakers.

“Meetups are a leading indicator of WordCamps.” Matt Mullenweg

As we know, meetups are the groundwork for WordCamps. In 2016, there were 3,193 official Meetup events in 58 countries. And 99.9% of the revenue that runs through the WordPress Foundation is WordCamps.

And, what’s more, the presentations at WordCamps are available for anyone to watch on WordPress.tv. This is an untapped resource for beginners in my view and it’s good to see they’re expanding to YouTube as well.

“We had a 26.7% increase in videos published this year on WordPress.tv.” Matt Mullenweg

Improvements to WordPress.org

WordPress as a software or content management system (CMS) is improved by a team of volunteers and contributors. If you want to begin contributing, forums is a good way to start.

“Participating in forums is not just great way to help other people but to learn as well.” Matt Mullenweg

The Contributor team is also working on making the plugin repository, often referred to as the repo, more searchable and user friendly.

“You’ll start to notice in your dashboard [and in the repo] much better search results.” Matt Mullenweg

WordPress is working toward making plugins accessible to more languages with the GlotPress team. They’re making progress, but there’s a lot more to do. So if language translation is your thing, this is a good way for you to give back.

“The top 10 plugins are 82% complete in Top 12 languages.” Matt Mullenweg

Last year, Matt’s call to action was to learn JavaScript, deeply. This year he said, “28% of WordPress is JavaScript. It was about 28% last year, too.”

Security will become important, too. In fact, you will have more options and features if WordPress detects that https is enforced.

“Starting next year, WordPress is going to have progressive enhancements [if you have #SSL].” Matt Mullenweg

Though WordPress still has a commitment to backward compatibility, they now suggest running on PHP version 7. We recently made this change on GiveWP.com and the difference is significant. We applaud the move to go forward.

“WordPress.com is now 100% on PHP 7.” Matt Mullenweg

The Release of WordPress 4.7 “Vaughn”

For the first time ever, Mullenweg previewed the WordPress Release video and announced the Jazz singer in advance of the release. The audience at the State of the Word learned live that 4.7 would be named after Sarah “Sassy” Vaughn and saw the release video.

Lead developer Helen Hou-Sandí talked about the features and themes of WordPress 4.7 including the new default theme “Twenty Seventeen” that is more business-focused.

“When you set up a menu from your site, now you can add new pages.” Helen Hou-Sandí

“In 4.7 we will have live previewing of custom CSS. It will work with Jetpack. I promise.” Helen Hou-Sandí

“WordPress 4.7 includes the content implements for the #RESTAPI.” Helen Hou-Sandí

Even the website to the Guggenheim Museum is built using the REST API endpoints. Let’s continue to build the web!

New Approach to the WordPress Release Schedule

Previously, WordPress has been on a release schedule with 3 major releases per calendar year. There have been 14 major releases in the past five years resulting in the growth the market share for WordPress.

“In the past five years we’ve been able to grow WordPress’ market share from 13.1 to 27.2%” Matt Mullenweg

In 2017, the coming releases will be lead by design and will not have hard dates. They feel it’s important to focus on UI/UX.

“If the core of WordPress is about publishing and writing I think we should have the best interface in the world…” Matt Mullenweg

WordPress Growth Council

Matt recognizes the importance of advertising for the growth of WordPress as a CMS and a community. We believe that the move to set up a council is good. Market research and determining how to target both end users and developers has been something we’ve worked on for a few years now.

“There’s no one company in the WordPress ecosystem to match 300 million dollars in spending.” Matt Mullenweg

WordPress has grown but can still do so much more. As a plugin development shop, we like where this may be going. We’re interested to see how we can collaborate more as an ecosystem; especially, with sharing benchmarking and indexing data.

Our team is very excited about this new development. We’ll be writing more about it in the near future.

The Trend in Nonprofit Work

As you know, Give is our flagship plugin for online donations and donor management. So of course, we’re most excited about the announcement that the WordPress Foundation will partner with more nonprofits. We’re finding that nonprofit work isn’t just a niche, it’s part of all of our lives.

Part of the call to democratizing publishing is, in fact, giving a voice to the voiceless. WordPress wants to return to that mission with in-kind grants and scholarships to nonprofits.

In 2017, The WordPress Foundation is going to promote hackathons to build sites for nonprofits. We saw a lot of success with groups like Website Weekend in Los Angeles and GiveCamp. As a company, we’re proud to participate with in-kind donations to both of those in 2016. It’s exiciting to see what 2017 will bring with WordPress’ new emphasis on nonprofits.

Let’s all continue to press forward, build community, and give a voice to the voiceless.

Watch The State of The Word:

Bridget is co-host of WPblab, co-organizer of Women Who WP Meetup, and Team Rep for the Marketing Team for WordPress.org.

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6 Responses to “The Future of WordPress: State of the Word 2016”

  1. John

    Bridget,

    Interesting review, thanks. It was nice reading about Matt’s vision for WordPress. There are many things that can be said for the future of WordPress and as creators of WordPress themes, we think a transition from a one off purchase mechanism to subscription-based products would be a good place to start. Check out our blog article and see if you agree: https://goo.gl/P3gxUY

    Would be nice to hear your opinion.

    Reply
  2. Liam Smalls

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